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First impressions count, and a thoughtful welcome pack can help new starters feel comfortable, included, and part of the team from day one. Welcome packs help...

Green Washing in Branded Merchandise Hero Image featuring a bottle painted green.

Sustainability is a major priority for businesses – and naturally, branded merchandise has followed the trend. But with so many “eco”, “green” and...

James Biggin MD at Steel City Marketing title image 6 Branded Office Product Ideas

When it comes to branded office product ideas, the workplace is full of opportunities to keep your logo in sight. The best branded office products aren’t just...

When ordering branded products, most people send us the logo file they have to hand – usually a PNG or JPEG, without realising it’s not always the best format...

Onboarding a new employee is one of the most important stages of the employment journey. You’ve already invested significant time and money into finding the...

Are you put off by the task of measuring the ROI of your direct mail campaign? You may think it’s not as instant or straightforward as digital marketing....

Why Useful Branded Products Deliver Better Value Blog Title Image

When investing in branded products, one question matters more than any other: Will people actually use it day to day? Branded merchandise works best when it...

Branded Minute Blog Event Merchandise to Qualify Leads With James Biggin MD of Steel City Marketing Ltd

If you’ve ever exhibited at a trade show, you’ll probably know this feeling: You’ve invested a chunk of budget, spent hours planning, sorted travel, designed...

Why Quality in Branded Merchandise Matters Hero Image featuring Premium Quality Merchandise

When it comes to branded merchandise, quality says everything about your brand. It’s one of the first things people notice – not just how a product...

When it comes to promotional products, colour is one of the first things people ask us about, and for good reason. Your colours are a key part of your brand...

It’s Monday morning, and your event is next week. You need branded products fast. Sound familiar? You’re not alone. At Steel City Marketing, we get this...

Struggling to choose branded products? You’re not alone. With thousands of options, it’s easy to get stuck. In our video above, MD James Biggin explains how we...

Festive gifting is a strategic touchpoint which can have a real impact. Done well, it opens doors, strengthens business relationships and gives Q1...

Ever wondered how your merchandise is made? Or how your logo or marketing design is branded onto a promotional drinks bottle, pen or t-shirt? From pad and...

In this guide, we’ll define promotional materials, explore the different types, analyse the benefits and potential drawbacks, and share the best...

Do you own or work for a small business and are looking for a way to stand out? If you are struggling to compete with larger companies with bigger budgets,...

In this digital age it can be a struggle to get your message across in a unique and engaging manner, and this is where personalised branded gifts offer a world...

Are you looking for a way to stand out from the crowd at your next trade show, exhibition or event? Not sure where to start with how to set up your conference...

https://youtu.be/3-mI87r88Io See how Full Colour 360° Digitally Printed Promotional Drinkware is produced in the video above, straight from our manufacturer....

Here at Steel City we are fully-fledged promotional products and branded merchandise geeks. We passionately believe that adding branded gifts...

Product merchandising is the practice of displaying, promoting, and selling your products to create a positive shopping experience for your customers. When...

Events are the ideal platform to project your brand and influence across to your intended audience. There are so many ways you can promote your brand through...

Selecting the best promotional items to showcase your brand can be a daunting task, especially once you realise the grand-scale of merchandise available at...

Company swag simply refers to promotional materials that a company might give away for free (or in rare cases might sell) to promote its brand. Swag can be...

It is difficult to get your marketing just right, but once you do, the rewards can be profound. Balancing budgetary limitations against potential strategies,...

Inbound marketing is best defined as any purposeful effort to help potential customers find your company. This can be very strategic and forward-thinking, or...

This beginner’s guide will explain exactly what is email marketing and how it works. By the end, you’ll have a solid grasp of the basics along with the...

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Featured Articles

Welcome Pack Ideas For New Starters

How to Avoid Greenwashing in Branded Merchandise

6 Branded Office Product Ideas (UK) That Get Used Every Day

Artwork Formats Required For Branded Merchandise

Onboarding a New Employee: A Practical Guide for HR & Managers

Direct Mail Analytics: How To Measure and Maximise Campaign Success

Why Useful Branded Products Deliver Better Value

How to Choose Event Merchandise To Qualify Leads & Win Business

Why Quality Matters in Branded Merchandise

Branded Product Colours: How to Match Merchandise to Your Brand

Lead Times: How Long Does Branded Merchandise Take to Deliver?

How to Choose Branded Products: Our 3-Step Shortlist

How to Choose Corporate Christmas Gifts: UK Guide

How Is Merchandise Made?

Definition of Promotional Materials: A Comprehensive Guide

Giveaway Ideas For Small Businesses

Personalised Marketing Gifts

How to Setup a Conference Stand

New 360 Degree Printing Technique for Branded Drinkware

Why Use Branded Merchandise?

Product Merchandising

Event Merchandising – 5 Tips for Promotional Success

Best Promotional Items Ideas

What Does Company Swag Mean?

What is B2B Marketing?

What is Inbound Marketing?

What is Email Marketing and How Does it Work?

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