Are you wanting to surprise and treat your customer or team with summer promotional products?
The warm weather and longer days tend to raise the spirits and reduce stress¹. When the sun shines, we associate it with happy times – going to garden parties, to the park or natural beauty spots, watching sports or exercising, holidays and festivals to name but a few. So, by promoting your services or products during the summer with seasonal branded merchandise, you can align your brand with when people are happier! By selecting a timely item that will be used during a summer activity, you can ensure that your brand is at the front of your target markets mind throughout the summer season.
In fact, a promotional summer product that will make your customers’ or teams free time feel that little bit more special, will provide a great opportunity to create genuine, valued business relationships. And if you are worried that your summer promotional gift will be discarded once the sun stops shining, rest assured we have lots of versatile merchandise that will be re-used and kept well after the summer season.
From sunglasses, flip flops and keyring bottle openers to parasols and gazebos, we have a vast collection of summer business gifts that can be branded with your company logo, marketing message and contact details. From best-selling summer promo, to new and novel ideas to catch attention, we are certain their is an option to suit your budget, time restraints and marketing campaign.
Below you will find a selection of 12 of our favourite summer promotional product ideas to start sparking ideas!
Our Top 12 Summer Promo Giveaways
Summer Best Sellers
The classic summer promotional item – branded sunglasses! Whether the sun shines or not, promotional sunglasses are a conversational giveaway and can inject fun and personality into your marketing. Depending on your budget, we can offer you a huge range of sunglasses made from different materials, finishes and colours.
2. Beach Branded Items
The beach and summer go hand in hand – right?! A fun way to promote your brand during the summer is with branded items that will be used on the beach. Branded beach balls, printed towels with your logo, beach bags and cooler bags, volley balls, fans and even beach parasols are all examples of branded gifts perfect for the summer sun!
3. Summer Promotional Clothing
A summer t-shirt, sports top, cap or hat with your logo on will impress your customers…especially if designed with a retail look or even something humorous or quirky! And let’s not forget the essential summer clothing item – flip flops! Printed with your logo, your brand will be seen time and time again!
It is important to keep hydrated during warmer weather, especially when exercising. So whether you are promoting a specific wellbeing campaign or wanting to demonstrate your eco ethics with a reusable item, why not spoil your target market with a durable water bottle branded with your marketing message and call to action?
The perfect companion for any trip – branded travel mugs, cups and flasks are a must for any camping holiday or outdoor adventure! They would even keep you warm on a cooler summer evening in the park or garden! Pair with a fleecy blanket/pillow to stay extra toasty!
An essential summer item for many of us are drink accessories! Make sure your customers or team are never without a bottle opener (or keyring bottle opener!), create a wow moment with a branded cocktail set, or send out an eco message with our reusable branded straws.
Promotional Gifts For Entertaining
7. Branded BBQ Products
So many of us enjoy BBQ’s as a way to relax and be with friends and family during the summer months. We can personalise aprons, BBQ utensils, outdoor glasses and crockery right up to actual BBQs! All of our BBQ branded gifts have a retail look and style to them and will ensure your brand gets a sizzling reaction from any customer or colleague!
Whether enjoying a picnic in the garden, park or when away, a branded cool bag, picnic blanket and lunchbox are must-haves! Why not add a bit of class with a branded plastic champagne glass or a novel fork, knife and spoon in one?!
Any bbq or picnic needs atmosphere, and even though it may not be possible to host big parties at the moment, we can enjoy music! There are some amazingly good quality branded speakers available these days which will make any outdoor occasion sound better! Branded gadgets like speakers and headphones have a very high perceived value and will last much longer than just the summer season.
A fun marketing idea to make the most of either a summer staycation or holiday is with a branded game or sports gift! A great way to get your brands culture across to your target market and make sure your brand is remembered with a smile. You could even combine a branded game or sports item with a competition or run alongside sporting events like Wimbledon, The World Cup and The Olympics.
Summer Promo For The Outdoors
An essential for any camping trip or evening stroll on the beach or in the countryside – a torch! From exceptional value LED torch keyrings to more substantial branded head torches and gift packaged engraved torches, there are many ways to make sure your brand stays in the spotlight!
With many of us opting to have a staycation and now that public houses and other hospitality establishments are open again, we want to make our outdoor spaces as welcoming as possible. If you are in the hospitality sector, parasols, gazebos and deck chairs are all quality promotional items that will not only help to make your customers feel at ease but also convey a professional, uniform brand image. Similarly, if you work in an office or workplace, these outdoor promotional items will help to create a ‘holiday feel’ to your outdoor area!
We hope these 12 starting points for summer promotional products have helped you on your marketing journey and have sparked ideas! If you are wanting an all in one summer gift pack with multiple items, check out our brand new mail pack – a neat selection readymade for sending out.
Please do get in touch with the team for any further guidance, advice and information:
Email us at [email protected] or call 0114 275 4150.
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Please note this blog has been updated from original post in July 2020.