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Branded Exhibition Items
We believe branded event giveaways are a great way to not only draw visitors to your stand, but also help to increase brand recall following an event and provide easy-to-access contact information.
A tasty sweet treat is a very enticing branded giveaway to offer at exhibitions and trade shows. Everyone loves a little pick me up at an event where you are on your feet all day. From refreshing mints in reusable tins, to rock sweets with your company name through the middle and colourful sweets to complement your brand colours, we have the perfect conversation starter for you. We can also supply you with Vegan friendly and eco-friendly packaged branded sweets and chocolate.
If you are looking for something a little more substantial, why not offer cupcakes, doughnuts, or chocolate/cereal bars, all branded with your company logo? Your stand visitors may also appreciate a revitalising drink to wash down their sweet treat – why not do it in style with a bottle of water or a canned drink, printed with your branding on it?
If you are struggling to find the time to source several printed giveaway items, we have a handy one-stop-shop exhibition solution. Our expo packs are ready-made trios of popular branded exhibition products. Choose from the conference pack which includes an event tote bag, Mood® vacuum bottle and Mood® notebook with ball pen. Or the expo pack with an event tote bag, Mood® vacuum bottle and Garland bamboo ball pen.
Exhibition Stand Items
As well as offering branded exhibition giveaways, making sure your stand is as visually appealing as possible, will not only draw prospective clients in, but will help to leave a lasting professional impression of your company and brand. The team at Steel City are extremely experienced in helping our customers choose quality exhibition stand solutions including printed banners like the premium roller banner, branded tablecloths and even branded chairs and beanbags.
Are you heading outdoors for your event or summer fair? We can help your company dazzle and create a great impression with your customers with our fantastic quality banners, flags and bunting - all suitable for the outdoors! Wanting to really wow? Why not look at our printed gazebos and parasols?
Best Exhibition Promotional Items
- The Best Budget Branded Exhibition Product: ‘10 Inch Balloons’ from just 8 pence each, these eco balloons printed with your logo will grab the attention of passers-by and add some pizazz and excitement to your exhibition stand.
- Our Best Selling Branded Exhibition Product: ‘Dye Sublimation Lanyard’ if you are hosting an event or exhibition, lanyards are essential to identify organisers, exhibitors and delegates. Our 20mm dye sublimated lanyards are made from smooth polyester and can be printed in full colour all over both sides.
- Our Favourite Eco-friendly Exhibition Product: ‘rHIPS.b. No Touch Card Holder’ is made from 100% recycled plastic which is biodegradable and compostable, this no touch card holder is made in the UK and can be printed with your logo. An extremely handy item to give out at trade shows, it will show an awareness of your client's health and hygiene as well as being able to hold and display their business card.
- The Most Versatile Exhibition Product: ‘Branded Message Bugs’ Also known as logo bugs, these fun, low cost giveaways have been around for years, but they always bring about a smile! There are so many different styles you can choose from including animals, hatted and vocational logobugs to suit your company's industry. There is a huge range of colour combinations and your logo can be printed up to full colour on the attached ribbon.
How to Choose Exhibition Branded Products
1. Filter Prospects with Categories of Branded Merchandise Giveaways
- Firstly, a low cost item such as confectionery, stress items, pens or lip balms will help to start a conversation and ask a couple of qualifying questions.
- If the visitor is identified as a good prospect, a second higher value promotional item can be offered in exchange for more information such as completing a contact form or listening to a demonstration. Branded drinkware, technology or executive gifts - items that are useful and will be used long after the exhibition would be a good choice at this point.
- Finally keep up your sleeve a small selection of deluxe, highly desirable gifts which you can tempt your prospect visitor and offer to them as a follow-up gift. Branded umbrellas, high quality clothing, technology, moleskin notebooks and leather items would all be greatly received at this point.
Words of Wisdom:
Always have your merchandise in the middle of the stand (not the outer edges). Freebie collectors will rarely come onto your stand to “grab and go”!
2. Make it useful and relevant
Assess each event you exhibit at. What type of event is it? A trade show for example is very different to a conference. Depending on your budget, at a trade show you may need a large quantity of lower cost items to cater for the number of delegates, whereas at a conference, there may be fewer, more targeted visitors you may want to invest slightly more in. Each event will cater for a different visitor audience with various interests - think about what kind of product reflects these and suits the industry area applicable. The time of year will also come into play with branded sunglasses and phone fans perfect for summer and ice scrapers and gloves better for winter.
3. Be eco-friendly/sustainable
A massive movement at the moment is to make eco-friendly and sustainable choices both in our personal life and in the workplace. There are lots of creative branded eco-friendly and sustainable options available to get behind and support. The Sproutspoon and pencil, desktop gardens, ecological pens and pencils and bags for life are just a few ideas.
4. Be unique
Be memorable and stand out! By giving a bit of time and thought to your promotional product choice, you will ensure the attendees will remember you for years to come. If there is a message or movement you are passionate about and want to associate with your brand, you could use a branded gift to showcase it at the event. For example, you may want to support the reduction of waste with reusable travel mugs, lunch boxes or bags for life.
5. Every item should carry your logo and call to action
What is the reason for you exhibiting? Is it to raise your brand profile or promote a new service or product? By having a clear call to action on your branded giveaway, you will make your message remain in the receiver's mind long after the event. Need more guidance as to what to include on your branded gift? Contact our team, who can listen to your requirements and guide you to suitable branded items.
Exhibition Branded Gifts FAQs
Q: Why should I choose exhibition promotional products for my next exhibition, tradeshow or event?
A: Branded exhibition giveaways will instantly attract delegates to your stand and provide a light-hearted conversation starter with prospective clients. By choosing an item that is fun, different and creative, you can create a buzz on your social media channels and drive further interest to your stand and company. For example, why not include a QR code on your branded event merchandise which takes the person to a dedicated landing page or even to a personal Linkedin profile.
As well as getting delegates to your stand, by giving out a branded gift which is useful to your target market, those prospective clients are much more likely to recall your company when they need your services or products.
No matter what your business or event is, there will be a suitable, useful branded exhibition item to hand out and help to promote your brand long after the event.
Q: How can I use my branded exhibition products to get the most out of them?
A: Depending on your budget, branded exhibition items can be used in a number of ways:
Low cost branded giveaways: Attract potential clients to your stand. Giveaways such as branded sweets, badges and drinks will draw in people and help start conversations.
Useful corporate gifts: By investing in an item which is useful to your target market, you are much more likely to create a lasting impression with them, and promote your company long after the event itself.
Exhibition display items: Banners, flags, tablecloths, bunting and seating can all be branded and will instantly give your company a professional and unified, professional brand image.
Essential items: Every tradeshow, exhibition or conference needs essential branded items such as lanyards and badges. Impress your exhibitors with branded folders to keep all the important information and food vouchers in. Wristbands could be used for entry identifiers.
Event Initiations: A unique way to incentivise delegates to an event is with a gift. Add a branded item along with your invite, or the promise of one when they arrive! Wristbands, badges and chocolate bars or sweets could all work well.
Branded gifts to create a stir on social media: Branded exhibition products that are visually interesting or showcase your brand in a creative way can help to engage and increase reach on your social channels. You could use a specific hashtag and ask for delegates to post a photo of themselves with the item in order to receive it.
Competition Prizes: Branded exhibition products can also be used as prizes for any games or competitions you are running at the show.
Q: Can you send me a sample before I decide to order?
A: Yes, we are happy to provide you with an unbranded sample prior to ordering to ensure you are happy with the product. Please note, that whilst we will do our best to send samples free of charge, depending on the product there may be a small cost for the sample, which we can discuss with you. Please contact the team on 0114 275 4150 or email: [email protected] to organise your sample. Please note, that we do reserve the right to refuse a sample request, which is at our discretion.
Q: I have a cheaper quote for my exhibition item. Can you price match or beat it?
A: We always strive to match or beat any competitor quotes. Just send your alternative quote to us and providing the quote is with a comparable product, we can look to match or better it.
Q: Is there a minimum amount of promotional exhibition products that I have to order?
A: Yes we do have minimum order quantities for our promotional products. You can see the MOQ on the price tab on each product page listing. The minimum amount will be listed first.
Q: Do the prices quoted on your website include set-up and delivery charges?
A: Our product prices shown do not include set up or delivery charges. The prices shown are for a one colour print or alternative branding in one position/ item. To receive this information, just click on the quick quote button on the product page and we will quickly respond to you with a full itemised quote.
Q: How fast can you deliver exhibition products?
A: If you are in a rush for your exhibition items, we have a number of options which can be delivered on an express service. We offer a 3 day and 5 day express delivery service. Simply click on the ‘express delivery’ icons under ‘Features’ on the left-hand side filter menu to see options. Alternatively, contact the team directly as there may be other ideas we can offer you that may not be listed on the website. Call us on 0114 275 4150, email [email protected] or use our contact us form.
HIGHLIGHTED TEAM MEMBER
Jennifer Burton | Marketing Executive
With over a decade of design and marketing experience, Jennifer possesses a broad range of marketing expertise covering everything from event planning to digital marketing. Joining Steel City in 2015, Jennifer manages all areas of the company’s marketing, from writing creative content about promotional merchandise, managing social media activity to organising events and direct mail campaigns. Outside of work, Jennifer loves to try new recipes, keeping fit and spending time with her family.
You can meet the rest of the team here.