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Welcome Pack Ideas For New Starters

Last updated 21 Jan | By Jenni Burton
First impressions count, and a thoughtful welcome pack can help new starters feel comfortable, included, and part of the team from day one. Welcome packs help...

How to Avoid Greenwashing in Branded Merchandise

Last updated 26 Nov 2025 | By Jenni Burton
Sustainability is a major priority for businesses – and naturally, branded merchandise has followed the trend. But with so many “eco”, “green” and...

6 Branded Office Product Ideas (UK) That Get Used Every Day

Last updated 30 Sep 2025 | By Jenni Burton
When it comes to branded office product ideas, the workplace is full of opportunities to keep your logo in sight. The best branded office products aren’t just...

What is the “Marketing Mix”?

Last updated 14 Jul 2021 | By Jenni Burton
‘Marketing Mix’ is the term used for the set of tactics and actions – the strategy – a company uses to promote its brand or products. This strategy usually...

What is Relationship Marketing?

Last updated 22 Apr 2021 | By Jenni Burton
Connections and relationships are different things. Connections are easy – you can connect with almost anyone on the planet very quickly and easily via digital...

What is Direct Marketing?

Last updated 15 Apr 2021 | By Jenni Burton
Direct marketing is, as the name suggests, a more direct way of reaching out to clients and potential clients. In the old days, and often even today, those...

What is Branded Merchandise, and Why Is It Important?

Last updated 10 Mar 2021 | By Jenni Burton
What Is Branded Merchandise? Branded merchandise refers to products with a company’s logo or design printed, engraved, or embroidered on them to promote...

What is Branding and Why is it important?

Last updated 4 Mar 2021 | By Jenni Burton
What is a Brand and What is Branding? A brand is a way in which to identify one’s product or service. It often makes one product distinct from another similar...

Steel City’s Updated Privacy Policy

Last updated 22 May 2018 | By Jenni Burton
To ensure the information you share with us is safe, we have updated our privacy policy so that it meets the requirements set out by the new General Data...

What Is Vector Art?

Last updated 17 May 2013 | By Jenni Burton
One of the first things that our sales representatives are likely to ask you is: “Do you have a vector version of your logo or design?” A common misconception...

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