Target the fitness demographic or brand your own sports gear, with our range of promotional sports bags.
These sports bags can be printed with your company logo and message. Ideal for giveaways or sports teams. Choose from sports duffle bags, drawstring bags, kit bags, tote bags, boot bags, and backpacks.
Steel City is a UK supplier of printed bags, with a 40-year accredited membership of the BPMA, and we give you a dedicated account manager and free visuals to get your order right the first time.
Contact us today for a quote, or browse our products below.
Increased Popularity of Sports Bags and Duffel Bags in the UK
Printed sports bags have become incredibly popular over recent years. They are used by a wide range of companies and organisations, including gyms, sports clubs, leisure centres, and health spas.
The best printed sports bags tend to have large print areas and can come in the form of kit bags and printed duffel bags. Printed sports bags can be used to carry items including fitness equipment, clothing, and gym kits. They are often used for occasions such as camping trips, holidays, weekend breaks, hiking, and day trips.
The average capacity of a promotional sports bag is 25L, and usually measures 18 inches x 13 inches x 7 inches.
Why Choose a Custom Sports Bag?
A great reason for opting for these bags is that they give you a great deal of space for your artwork.
Sports bags and holdalls are almost always sizeable, which means you should easily have enough space for your logo or company information. This ensures your sports bags will win the attention of passers-by wherever they are, ensuring dozens of impressions are made whenever they are used.
Promotional sports bags and shoe bags are available in various designs and colours, which means you have a high chance of finding one that meets your marketing theme and goals.
What’s more is that they can normally be produced within a matter of a week or so, making them adaptable for last minute promotional product ideas.
Promotional Sports Bags are Regularly Used in Public Places
One of the best things about opting for printed sports bags to create more brand recognition is that they are ideal for daily use. Passionate gym visitors regard their bags as essential. If you give these bags away for free, you can improve your reputation amongst your customers and create more brand loyalty.
What Is the Best Design Option for Your Audience?
Before you go ahead and order branded sports bags, consider the design.
Some gym goers prefer smaller handheld duffel bags, though others gravitate to ones that can also be used for travel.
Your choice may well depend on the amount of gear you expect your customers to carry with them. It can be useful to opt for a larger bag that’s more convenient to pack and gives you more space to print your company information and logo.
It’s also important to remember that different kinds of activities can require specific types of bags.
Yoga bags normally have straps for yoga mats, whilst a CrossFit bag normally has various compartments for essentials like gym shoes, water bottles, towels, belts, and so on.
There are lots of UK printed bags available to you. These can include travel bags, backpacks, drawstring bags, printed paper bags, laptop bags, and so much more.
You could even opt to look for giveaways to add to your bags, such as fleece jackets, headphones, caps, keyrings, printed water bottles, and more.
Adding extra items to your promotional bags can bring your customers even closer to you and help you to create even more brand loyalty.
Customers Adopting Healthy Living are an Excellent Target for Sports Bags
Maintaining a healthy level of fitness enables your target customers to get more out of life.
Thankfully, there is a great demand from a large demographic to meet their fitness targets. Some people purchase their own treadmills and use them in the mornings, evenings, and weekends. It’s also common for people to work out at home, watch fitness videos, and jog in the mornings.
And one of the most effective ways for someone to meet their fitness targets is to head to the gym, where they will definitely want a bag.
Choosing The Right Branded Sports Bag
Here we go over the important considerations when choosing a branded sports bag:
Material
The three main materials used by sports bag manufacturers include canvas, nylon, and leather. Leather can be heavy yet classy, but canvas bags are lighter and can be used as beach bags. Nylon is a good choice if you want to offer longevity, as it’s incredibly robust and resistant to the weather, which explains why so many companies opt for it. However, it’s important to remember that the material used to create your bag will have a big impact on its price.
Design
Gym bags can have different designs depending on which activities they are being used for. Custom sports bags specifically designed for CrossFit, pilates, and yoga are available.
When you are choosing a design, think about the amount of gear someone is likely to take with them when they’re heading to a gym or another kind of venue to enhance their health and well-being. It may be wise to opt for something with extra compartments or opt for a waterproof bag.
Think about how big the bag needs to be. Some of your customers may require small handheld duffel bags, whilst others may be searching for bigger bags that can be used for travel.
Straps
One of the biggest advantages of sports bags is the comfort that they offer. However, people can have different preferences when it comes to straps and handles. Some people are happy with a simple pair of comfortable, durable handles, though others choose sports backpacks and bags with longer straps that can be placed across the shoulders. It’s normally wise to opt for a bag that has a longer strap and a pair of handles, so your customers can opt for the most comfortable carrying option for their requirements.
How Do Customers Use Sports Bags?
Many people find it easier to keep fit when they have access to quality gym clothes and accessories.
Sports bags can encourage people to keep their motivation up and can be used to store deodorant, water bottles, gym shoes, towels, and more. These bags are designed to withstand daily use and can also be used to promote your brand.
HIGHLIGHTED TEAM MEMBER
David Robinson | Account Manager
Having worked within sales and customer service for over 20 years, David has a wealth of experience when it comes to advising and looking after clients in both a B2C and B2B setting. Fifteen of those years have been spent in the promotional product industry, and so David has vast knowledge base of which branded gifts will be suitable and help our clients brand stand out.
With a keen interest in technology and gadgets, David is passionate about keeping up with the latest promotional product trends. In his spare time, David likes to go fishing, gaming with his son and spending time with his family.
Linkedin | Email: [email protected]
You can meet the rest of the team here.