1. Who we are
Steel City Marketing Limited (“Steel City”, “we”, “us”, “our”) takes your privacy seriously. From the moment we first come into contact with you and your business, there will be times when we need to use your personal information. We always keep this to a minimum and only use it where necessary to deliver our services.
This Privacy Policy explains how we collect, use, and protect your personal data when you:
- Visit our website
- Make an enquiry or request a quote
- Request a visual or sample
- Place an order
- Sign up to marketing communications
Company details:
Steel City Marketing Limited
The Don Press, New Street, Sheffield, S1 2DN
Registered Company Number: 01511741
ICO Registration Number: Z5659910
Phone: 0114 275 4150
Email: [email protected]
2. What personal data is
Personal data (or personal information) means any information about an individual from which that person can be identified. This includes information that you provide to us, information we collect when you use our website, and your preferences regarding marketing communications.
3. Where we collect your personal information from
Data you give to us:
- When you enquire about our services
- When you request a quote or a visual
- When you use our contact forms
- When you place an order or use our services
- When you speak to us on the phone or at events and exhibitions
- In emails or written correspondence
- When you take part in competitions or promotions
- When you provide feedback
Data we collect when you use our website
- Usage and technical data, including IP address, browser type, device information, and website interaction
- Data collected via cookies and similar technologies (see section 9)
Data from third parties
- Public information sources (e.g. Companies House)
- Business networks and trade organisations (e.g. Chambers of Commerce)
- Social media platforms, where you interact with us via those channels
4. The types of personal data we collect
We may collect, use, store, and transfer the following types of personal data:
- Identity data – name, job title
- Contact data – email address, telephone number, company address and postcode
- Transaction data – details of products or services purchased, order dates, and spend
- Profile data – purchase history, preferences, feedback, and survey responses
- Usage data – information about how you use our website and services
- Technical data – IP address, browser type and version, time zone, operating system, and device information
- Marketing and communications data – your preferences in receiving marketing from us
We do not collect special category data (such as health information, religious beliefs, or biometric data) and we do not collect data relating to criminal convictions or offences.
5. How we use your personal data
We only process personal data where we have a lawful basis to do so. These include:
- Performance of a contract – to supply products or services
- Legal obligation – to comply with legal or regulatory requirements
- Legitimate interests – to operate and grow our business fairly
- Consent – for marketing communications
We balance our legitimate interests against your rights and will not use your data where your interests override ours.
6. Orders, transactions and suppliers
Your orders are fulfilled directly by our trusted suppliers. To deliver your order, we share necessary details such as your name and delivery address.
Some suppliers may process data outside of the UK or European Economic Area (EEA). Where this occurs, appropriate safeguards are in place.
We use Worldpay Limited to process payments. Steel City Marketing Limited does not store card details. Worldpay may process personal data outside the UK/EEA in accordance with its own data protection obligations.
7. Marketing communications
We will only send marketing communications to you where you have explicitly consented to receive them.
You can opt out at any time by:
- Clicking the unsubscribe link in our emails; or
- Contacting us at [email protected] or 0114 275 4150
We manage marketing communications using MailerLite, an email marketing platform.
MailerLite may process personal data outside of the UK and EEA. Where this occurs, appropriate safeguards are in place, including Standard Contractual Clauses approved under UK GDPR.
You can view MailerLite’s privacy policy here.
We do not share your marketing contact details with third parties for their own marketing purposes.
8. Website Comments
When visitors leave comments on our website, we collect the information shown in the comments form, along with the visitor’s IP address and browser user agent string. This information is collected to help with spam detection and moderation.
An anonymised string (hash) created from your email address may be shared with the Gravatar service to determine whether you use it. Once approved, your profile image may be visible publicly alongside your comment.
Gravatar’s privacy policy is available here.
9. Cookies and analytics
Our website uses cookies and similar technologies to ensure the site functions correctly, to analyse website traffic, and to improve user experience.
Cookies are small text files placed on your device when you visit a website.
Types of cookies we use
- Essential cookies
These are necessary for the website to function properly and cannot be switched off. - Analytics cookies
These help us understand how visitors use our website so we can improve performance and usability. Analytics cookies are only used where you have provided consent.
You can manage or disable cookies at any time through your browser settings or via our cookie consent controls when visiting the site.
10. Embedded content from other websites
Pages on this website may include embedded content (such as videos or social media posts). Embedded content behaves in the same way as if you visited the third-party website directly.
These websites may collect data about you, use cookies, and track your interaction with their content. We recommend reviewing the privacy policies of those third parties.
11. Who we share your data with
We may share personal data with trusted third-party service providers who support our business, including:
- Website hosting providers
- Email marketing platforms
- Analytics providers
- IT and security services
All third parties are required to process data securely and in accordance with data protection law.
12. How long we keep your data
We retain personal data only for as long as necessary:
- Enquiry and quotation data is retained for customer service and business records
- Marketing data is retained until consent is withdrawn
- Order and financial data is retained in line with legal and accounting requirements
13. How we protect your data
We take appropriate technical and organisational measures to protect your personal data, including:
- Secure servers and encrypted backups
- Access controls and security monitoring
- Regular reviews of data protection practices
We also require our suppliers and partners to uphold appropriate data security standards.
14. Your data protection rights
You have the right to:
- Be informed about how your data is used
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request erasure of your data in certain circumstances
- Restrict or object to processing
- Withdraw consent for marketing at any time
To exercise your rights, contact [email protected].
We do not carry out automated decision-making or profiling.
15. Complaints
If you have concerns about how we handle your data, please contact us so we can try to resolve the issue.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data is not being processed lawfully.