When you’re going to put your branding onto a product, you want it to be perceived as really good quality. At Steel City, we shortlist logo pens based on print clarity, how they feel in the hand, and reliable lead times. We know that poor quality items can let you down with flimsy barrels or branding that doesn’t stand out.
Whether you’re ordering for events, welcome packs, or direct mail, it’s really important that the pen writes cleanly and keeps your logo readable without you having to worry about the details. If you wouldn’t use the pen yourself, there is no point in handing it out to a client.
- Proven barrel choices: We stick to proven click and stick pen bodies because those shapes take common branding methods cleanly and feel good to hold. That keeps your 1-colour spot print or full-colour digital logo looking sharp rather than broken up by curves and seams.
- Logo areas that stand out: We choose pens with defined print panels (e.g., 50 x 20mm, 55 x 20mm, up to 70 x 31mm / 91 x 31mm on selected barrels) so your logo and URL don’t get squeezed into a space where they can’t be seen. It ensures the artwork you approve on screen looks just as impressive when the pen lands on a desk.
- Lead times you can trust: Our range includes options that run from proof approval in as little as 3 days, plus multiple 5-day choices, because we know event dates don’t move. If you have an urgent deadline, this reduces the risk of stock turning up late and helps us back you every step of the way.
- Refills that encourage reuse: We prioritise refillable mechanisms and keep to mainstream ink colours like black and blue because those are the pens people finish rather than throw away. When your pen keeps writing, your branding stays in circulation and gets seen time and time again.
- Direct-mail friendly sizes: We include slim stick/capped formats and narrow barrels around typical lengths ~140-151mm with compact widths (e.g., 151 x 10mm) to keep packs flat. If you’re sending out welcome packs, this helps ensure the package lands well without bulging envelopes or crushed boxes.
- Eco credentials you can verify: It’s really important that we don’t greenwash, so we pick options with clear material statements—GRS certified recycled aluminium, high % recycled plastic, wheatstraw blends, and bio-based barrels. If you need to report on sustainability choices, you can point to the material and certification with confidence.
- Core range and expert sourcing: We show a tight set of suggestions because predictable print and dependable writing solve most orders. However, if your project needs bespoke colours, specific materials, or upgraded branding methods, our team can take a consultative approach and source beyond this list to get you exactly what you need.