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XD Design

Name: XD Design
Brand: Steel City Marketing

See below our anti-theft XD Design branded backpacks. Designed to keep all your belongings as safe as possible.

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XD Design Bobby Bizz 2.0 Anti-Theft Backpack and Briefcase
From £80.50
Minimum order 10 unitsat £109.00 each
XD Design Urban Water Resistant Flap-top Backpack
From £63.50
Minimum order 10 unitsat £85.99 each

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Key Information

Steel City XD Design backpacks. We’ve selected these for corporate rollouts where the bag has to cope with the daily commute, laptops, and repeat use. You want your logo to be seen and the product to last, not look like an afterthought.

For teams looking for that premium “safe choice” gift, we keep it simple. We put forward items that fit real kit, lock down the print placement early, and work to your date so you’re not chasing artwork, samples, and couriers in the final week.

Laptop-fit sizing: We prioritize sizing by litres and laptop fit because getting the internal shape wrong causes returns and complaints – especially when issuing to a whole team. This selection keeps day-to-day kit and up to 16″ devices fitting comfortably without forcing zips or bending corners.
Logo-safe panels: We pick bags with clean, predictable print zones. Seams, textures, and curved fronts are where logos can get lost or look misaligned. We stick to defined rules like “1 colour / 1 position” with set areas (e.g., 180 × 160mm or 110 × 60mm) to keep the branding consistent and high-quality across the whole order.
Proof-first workflow: Our proofing process fixes position and size upfront so your artwork doesn’t drift into a low-impact spot. It reduces the risk of a premium bag turning up with branding that looks off-centre or clipped. We provide a visual proof for you to approve to ensure you’re happy with the layout before we proceed.
Date-driven lead times: We work around real production windows – typically around 12 working days from proof approval – because time is often lost in last-minute changes. We keep the process tight to ensure print is booked, stock is allocated, and delivery aligns perfectly with your event or start dates.
Theft-resistant details: We recommend commuter-focused features like self-locking zips and protected entry points. It keeps the bag feeling like a retail travel piece months down the line, rather than a giveaway that stops getting used. It’s about giving something valuable that makes them feel safe on their commute.
Daily laptop protection: We filter for structured bodies and consistent internal space (e.g., 430 × 290 × 100mm / 430 × 300 × 120mm) because soft sleeves and bowed zips can damage devices over time. We want to avoid the frustration of forcing a laptop in, ensuring the product is useful for the recipient in their working lives.
Traceable rPET options: We include rPET lines backed by AWARE tracer tech and Digital Product Passports because we know how important it is not to greenwash. This gives you full traceability to evidence your sustainability claims, rather than just a vague line on a product page.

These products are our starting point – the benchmarks we use to keep selection, proofing, and delivery predictable. If your lead time and budget allow, we can take a consultative approach to source alternative XD Design options that follow the same rules around fit, print control, and day-to-day use.

Convertible meeting carry: We chose the XD Design Bobby Bizz 2.0 Anti-Theft Backpack and Briefcase because the straps switch between backpack and briefcase. It means the bag doesn’t look like casual merchandise in a meeting. That 2-in-1 format lets you issue one high-quality bag that works for commute days and client days alike.
Repeatable logo placement: Our decision to use 1-colour / 1-position branding on the XD Design Bobby Bizz 2.0 Anti-Theft Backpack and Briefcase is about avoiding the issues you get on awkward panels. The 180 × 160mm print area gives you a clear space to proof against, ensuring your brand looks professional across the full run.
Evidence-backed rPET: We recommend the XD Design Urban Water Resistant Flap-top Backpack because its rPET with AWARE tracer technology gives you traceability you can show internally. If your sustainability credentials get checked, this setup gives you the full story, not just a generic “recycled” claim.
Fewer artwork delays: We picked the XD Design Urban Water Resistant Flap-top Backpack with a single front print rule because complex panels can slow down sign-off. If you’re working to a hard date, this keeps the proof approval clean so production can start quickly without last-minute panic.

Rowan Andrews

Rowan ensures smooth order processing and production, drawing 20 years’ experience in customer service and sales to handle every situation with care.

Second time ordering from Steel City. The team has been marvellous once again. Very attentive to my requests, and in this occasion - very short deadline. They were quick to respond, and delivered on time in spite of the challenge of time. Always respond quickly and very proactive. I highly recommend this company for any marketing needs. Their brouchure is full of ideas and nothing is out of reach. Thank you once again team!

“Really happy with service from start to finish! Quick turnaround from ordering to receiving products.”

Steel City supplied magnets for us recently on behalf of one of our charity sector clients. Both David & Rowan from initial quote, through to overseeing the project itself were brilliant. Very pleased with the finished product, and quicker than initially expected. Thanks again, Marc

Amazing service through out and unbeatable lead times! Steel City really makes the impossible possible!

Great service from start to finish and excellent product.

Fantastic all round, great communcation from Rowan and the team, products came exactly as described, really simply process would 100% recommend using them, very trustworty.

We used Steel City Marketing for company merchandising and had a brilliant experience. Quick turnaround, open communication, and high-quality on delivery! Shout out to Debbie and Rowan! Would absolutely recommend.

Communication and customer service was excellent. High quality product. Thank you Rowan.

James and Rowan were super helpful in helping us finalise our plans and delivered a product we are super happy with! :-)

A huge thank you to Rowan and Debbie at Steel City for all their help with our new merchandise for our rebranding launch! They were a dream to work with, super friendly and responsive! Communication was absolutely on point throughout the whole process, which made everything run so smoothly. The merch looks fantastic and really brought our new brand to life. I can’t recommend them enough!

Delighted with the service, the product and the prompt delivery - thank you 😀

Had a fantastic experience ordering products through Steel City. From very first contact through to delivery everyone was very helpful and professional, keeping me informed at every step of the way, and ensured a speedy outcome - an extremely efficient process from start to finish.

These guys are super. They are all very personable and incredibly easy to work with, and will stop at nothing to make sure the order is exactly right. We have made three orders from them now and have been really pleased each time.

A really quick turnaround and they were happy to do whatever changes were needed. Amazing service, thank you so much!

Great service from the whole team from ordering, through fulfilment to billing. Staff were all friendly and accommodating to our needs and made great suggestions to our order - thank you. Will use again!

I ordered name badges from Steel City, the communication from Rowan and the final product were first class, I will definitely use them again.

We have used Steel City a number of times and this order was no different - a fast, friendly and efficient service from start to finish! Highly recommended for any and all branded goods!

Excellent customer service throughout the whole process - from initial contact through to delivery. I was kept informed at each stage. Friendly and helpful staff. Thanks.

Ordered loads of branded merch from them (we're talking in the 1000s) multiple times over the past few years and they never fail to be absolutely spectacular with their customer service, general friendliness and their helpfulness! The merch is top notch quality, and will happily continue using Steel City for many orders to come! Hugely recommend!

We have ordered several branded products from Steel City, and we have been extremely impressed by both the quality of the products themselves and also the service we've received from their fantastic team. Georgia in particular has been brilliant - her friendly demeanour and genuine willingness to help us make the right decisions for our business made the entire process seamless. No question was too trivial, and no request was ever too much trouble for her. Steel City has earned our trust as a reliable and customer-focused company, and we wouldn’t hesitate to recommend them to anyone looking for high-quality branded products with exceptional service to match. Thanks guys!

I have known Steel City Marketing for many, many years and always find them extremely professional. The whole process: from responding to my initial inquiry; through to tracking delivery is managed in a super professional way. On top of that - they are lovely, friendly people ... highly recommended :-)

Seamless from start to finish. Very helpful company, brilliant product and delivery on time. Couldn't recommend more.

We are delighted with our branded hoodies. The team are a pleasure to work with and provided an excellent service on a tight deadline. Thoroughly recommend Steel City Marketing.

Good quality products, competitively priced with excellent communications throughout the whole process.

Fabulous fast and friendly service, cracking banner :)

Very helpful and friendly customer service, and great job on pin badges produced for our Freshers campaign

Absolutely A-1 in every area. From design, to communication, to delivery, processing, speed, quality of products - exceptional!

My first time using Steel City BM, what a great service, we delayed things and messed them about a bit but they still came up trumps, got the merchandise we wanted, printed with our Logos and delivered within the very short timeframe we gave them, excellent service. I would highly recommend using them

I am a repeat customer for a good reason and have been for years. Never let me down, courteous, friendly service, quality goods, lovely efficient firm to deal with (exemplary COMMUNICATION as well, which seems to be a commodity fast diminishing between client and supplier these days) and going forward I’ll be back again - at least twice a year with ever increasing volumes. Can’t recommend them highly enough. Great firm.

Recently sourced products from Steel City and couldn't be happier! From the initial enquiry to the delivery of the products, every step of the process was handled with the utmost professionalism and care. The quality is exceptional, the customer service is outstanding, and the delivery was prompt. I highly recommend them to any business looking for reliable, high-quality suppliers. Thank you for exceeding our expectations!

Ordered a bulk order of 500 branded notepads on the Monday and they had been delivered on the Friday! Impressively fast. Great quality products, and the customer service is the best i've experienced- both Rowan the Sales Administrator and Debbie the Account Manager were excellent, very rapid email response with all the info needed. We will continue to use Steel City for our company's branded merch.

Can't rate the team at Steel City Marketing highly enough. I've ordered a few different promotional items just recently and every single time, from start to finish, the service from Georgia & Rowan in particular, has been first class. Each item we have had (leather key fobs, feather flags and printed bags) are of an excellent quality and have been produced to a very high standard. I've always been pleasantly surprised at the quality, speed and with the exceptional service this company has always fulfilled our orders.

Brilliant service from start to finish. Rowan went that 'extra mile' to keep me informed on progress.

Highly recommend Steel City for all promotional items and gifts. The team were very helpful and supportive in helping us source what we were looking for and sent multiple free samples for us to test the quality prior to us making a final decision. Highly recommend Steel City and look forward to working with them again in the future. - Review on behalf of AUMA Actuators Ltd.

“As always, the service was fast and reliable with my favourite bit being the communication. As a customer you know exactly what to expect at every point of the process because your expectations are managed beautifully and all information is communicated well.”

Excellent service and produced items once again from Debbie and the whole team at Steel City. I won't go anywhere else for my promo items.

Super speedy process and the team were on hand throughout! Highly recommend - thank you again!

Fantastic experience using Steel City from the minute I emailed James about my requirements to the finished product being delivered. Can't speak highly enough of Rowan for her regular communication and letting me know how things are progressing.

Great experience of using Steel City, nothing was too much trouble, everyone within the team that we dealt with were really helpful, will definitely be using them again!

Good Products, good service - kept informed all the way - Steel City met my expectations which are pretty high - nicely done SC...

The team at Steel City have been extremely helpful whilst ordering new merchandise for a small charity. They came up with suggestions for the products, enhanced the logo and offered an excellent price. Overall very friendly and efficient and we are delighted with the final products.

Excellent customer service and communication, good turnaround times and a quality product. Many Thanks!

Excellent customer service

Great communication, good prices and excellent quality products. Thank you.

The process of placing the order as always was handled well and a pleasure to work with you and your team at Steel City.

Great communication, quick delivery, excellent range of products.

great, professional and amazing team. exactly the kind of company yo'd want ot do business with!!

An amazing company to work with! I ordered some corporate gifts for our company and everyone I spoke to was incredibly helpful, they made all changes I asked for and managed to get everything to us in time for an event we were attending!

Great price, prompt delivery. Great customer service. Debbie and Rowan are great and I really recommend their services.

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XD Design

XD Design Bobby Bizz 2.0 Anti-Theft Backpack and Briefcase

XD Design Urban Water Resistant Flap-top Backpack

Can’t find what you’re looking for?

Key Information

Why Choose Us

Our XD Design Range

Rowan Andrews

Our Reviews

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XD Design

List of Products

XD Design Bobby Bizz 2.0 Anti-Theft Backpack and Briefcase

XD Design Urban Water Resistant Flap-top Backpack

Can’t find what you’re looking for?

Key Information

Why Choose Us

Our XD Design Range

Rowan Andrews