promotional items as possible for your client base or potential customer list. There are so many products to choose from and it can often be a long term campaign to move from one successful item to something different rather than trying to replace an item previously handed out. Promotional mouse pads are a colourful way to tick off one of the great promotional desktop items and definitely something to consider for your next campaign. Printed mouse pads have evolved considerably over the last few years and have kept pace with the technology of the computer mice which they are used to assist and which have in turn moved swiftly on from the traditional balled version, to the optical mouse. New and improved surfaces are required to ensure consistent and accurate mousing and the use of PC’s in the office is such a huge part of many people’s lives, this has to be right. Most mouse pads these days therefore have a precision coating to cope with the optical products and this has assisted in keep the promotional mouse pad high on the promotional shopping list. One of the first pads to look at being 100% optical friendly was the Brite Mat Mouse Mat. A trade marked product allowing up to full colour printing along with a non-slip base. These mats 100% track an optical mouse and are now also available made from recycled vending cups at no extra cost. Other promotional mouse pad options are the traditional hard top version with a foam base, the textile topped mousemat and the soft mat, which is ideal for direct mail campaigns. All of these options can take a full colour print. Printing methods are now fantastic in the mouse pad range and the client has a full choice of screen printing, digital or litho options within most or all products available. For that something different, mouse pads can be cut to a special shape or the aqua mouse pad allows liquid to be inserted as well as floating shapes to reinforce your brand. Should you be considering using promotional mouse pads for your next promotion, please contact a member of the Steel City Marketing sales team on 0114 2754150. Experienced in all promotional and business gifts, they are ready to provide, pricing, ideas, samples and visuals. Call now.]]>