Each month one of the team will be bringing you their top three products for that month. For January it’s James’ turn…
James’ Promotional Marketing Tip:
“If you find that a promotional product works and is well received, there is merit in sticking with that item moving forward. However, it is always worth considering a refresh. If you are planning to try a new product, it might be sensible to go for a smaller quantity, testing this out on your target audience. Once it has been proven to a popular product, order more in the second print run.”
James’ Top 3 Product Picks for January…
Getting your branding, products and services in the eyesight of your clients or prospects is no bigger achievement than if it is on that person’s desk!
I really like the multi-use Calendarpod. There’s full colour branding to the hardback outer. It can also be flat packed, so it’s easy to mail or hand out at exhibitions. The calendar pages can be fully customised and you could start these at any month you choose.
If you have had some really strong product or corporate imagery produced, this would be another great way to make use of these. The sticky notepads (which can be branded) and the set of index tabs provide useful additions
As we move into the New Year, many people are making health resolutions. One of the rituals I have tried and stick to, is to drink enough fluid during the day. What helps is taking a robust reusable drinks bottle with me almost wherever I go. A great example is the 800ml Bowe bottle.
I know that if I consume 2 full bottles a day, that is pretty much what I need. It is a great habit to get into.
These bottles look great in the workplace, car, gym or home. If you brand these with your details, and your clients start the same routine, you are giving them a health boost that they can associate with your organisation.
New for 2018, this takes the ever popular Curvy ballpen and tweaks it slightly, to offer a digitally printed domed clip. This allows for photographic imagery or full colour branding. The clip is wide and prominent and would make a great impression when clipped to a notebook or folder. I think this is a really good twist to very popular product and one that will make sure it stays at the top of people’s product choices. The price point is excellent too.